At Iddi Pizza, we blend Sicilian tradition with modern, playful energy. Our crunchy, artisanal pizzas are made with lievito madre (mother yeast) and authentic Sicilian ingredients, creating a taste of Sicily with a contemporary twist.
OUR HISTORY…
Founded by Gero and Silvia, a husband-and-wife duo who built not just a restaurant, but a family, Iddi Pizza is a place where friends, families, and food lovers come together to share special moments.
For years, Silvia would cook traditional Sicilian recipes every Sunday, bringing friends together around the table.
Gero, meanwhile, crafted the perfect drinks and wines for their gatherings. Their true passion was always pizza—a symbol of sharing, joy, and togetherness. Now, they want to recreate that same love and hospitality for everyone at Iddi Pizza—a place where guests are treated like family.
In Sicilian, “Iddi” means “them”—representing people, community, and togetherness.
It’s also an expression of pride and admiration, celebrating those who show courage, passion, and belief in what they do.
It reflects the spirit of Iddi Pizza—a place where tradition, quality, and the joy of great food come together.
Iddi Pizza is inspired by Sicilian homes—warm and welcoming—with a modern twist that embraces bold colors and playful energy.
While our crunchy, artisanal pizzas are at the heart of what we do, we also offer authentic Italian aperitivo, with Sicilian small plates, curated wines, and bubbles.
Iddi Pizza is a hidden gem in London—a home away from home, where friends and family can relax, connect, and enjoy great food and good vibes.
